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What Is Better Than FREE?
What Is Better Than
FREE?
Oh come on! FREE is
free. Zero, zip, nada, zilch. What on
earth could be better than
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0
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Stephen Taylor
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713
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August 14, 2007, 11:34:34 AM
by Stephen Taylor
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Give It Away Now - The More You Share, the More You Sell!
Give It Away Now - The More You Share,
the More You Sell!
Give
away your knowledge, and you'll
make money.
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0
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Stephen Taylor
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731
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August 14, 2007, 11:35:07 AM
by Stephen Taylor
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Fundraisers - How to Raise Twice the Money With Half the Sweat
Fundraisers - How to Raise Twice the
Money With Half the
Sweat
If your members,
parents or donors wear clothes,
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0
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Stephen Taylor
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763
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August 14, 2007, 11:35:35 AM
by Stephen Taylor
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Marketing is More Than a Token Process
Marketing is More Than a Token
Process
"Necessity is
the mother of invention!" The first
time I heard
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0
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Stephen Taylor
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776
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August 14, 2007, 11:35:58 AM
by Stephen Taylor
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Design Does Matter
Design Does Matter
The
idea that good design can improve how
people perceive your business has long
been a part
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0
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Stephen Taylor
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820
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August 14, 2007, 11:36:44 AM
by Stephen Taylor
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Is Most Marketing by Small Businesses KILLING THEM?
Is Most Marketing by Small Businesses
KILLING THEM?
I just
collected my mail. As usual, more than
80% of it was
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0
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Stephen Taylor
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904
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August 14, 2007, 11:37:12 AM
by Stephen Taylor
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Psychology of Setting Prices
Psychology of Setting
Prices
Pricing is one of
the four major components of marketing.
Psychological pricing fo
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0
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Stephen Taylor
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1111
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August 14, 2007, 11:37:44 AM
by Stephen Taylor
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The Secrets of?
The Secrets of?
A lot of
advertising and mailings promise to
reveal the secrets of something. Most of
this kind
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0
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Stephen Taylor
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1050
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August 14, 2007, 11:38:10 AM
by Stephen Taylor
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Perceived Value Is In The Eye Of The Beholder
Perceived Value Is In The Eye Of The
Beholder
Q: My partner and
I are having a hard time coming up with
what we
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0
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Stephen Taylor
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690
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August 14, 2007, 11:38:36 AM
by Stephen Taylor
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Who are Those People Youre Selling To?
Who are Those People Youre Selling
To?
If you're in the
IT business, that's an important
question.
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0
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Stephen Taylor
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745
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August 14, 2007, 11:39:16 AM
by Stephen Taylor
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Incestuous Relationship Between Football and Marketing
Incestuous Relationship Between Football
and Marketing
Thousands
eyes were fixed. Hearts were beating
hard agai
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0
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Stephen Taylor
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717
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August 14, 2007, 11:40:04 AM
by Stephen Taylor
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How To Let Your Customers Search For YOU! ? Part 2
How To Let Your Customers Search For
YOU! ? Part 2
First I want
to welcome you to part two of the
article '
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0
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Stephen Taylor
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757
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August 14, 2007, 11:40:33 AM
by Stephen Taylor
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Marketing: Are You Focused?
Marketing: Are You
Focused?
In early 1992,
President George H.W. Bush was riding
high. He was sitting on an alm
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0
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Stephen Taylor
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737
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August 14, 2007, 11:40:55 AM
by Stephen Taylor
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Developing A Focused Marketing Strategy
Developing A Focused Marketing
Strategy
You want all of
your marketing messages to have a single
focus, so they
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0
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Stephen Taylor
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707
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August 14, 2007, 11:41:16 AM
by Stephen Taylor
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Marketing: Can I Trust You?
Marketing: Can I Trust
You?
We live in an
unprecedented era of communication.
Because of this, your prospects a
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0
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Stephen Taylor
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715
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August 14, 2007, 11:42:06 AM
by Stephen Taylor
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Get Personal: Letters vs. Direct Mail
Get Personal: Letters vs. Direct
Mail
One of the reasons
direct mail works is the personal
aspect. It's os
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0
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Stephen Taylor
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728
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August 14, 2007, 11:42:35 AM
by Stephen Taylor
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Maximizing Your Yellow Page Investment
Maximizing Your Yellow Page
Investment
Yellow Page
users are the hottest of all prospects ?
someone who has mad
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0
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Stephen Taylor
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577
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August 14, 2007, 11:42:59 AM
by Stephen Taylor
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How to Use Marketing Judo to Beat Big Competitors
How to Use Marketing Judo to Beat Big
Competitors
If yours is a
small business and you have big or even
huge co
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0
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Stephen Taylor
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571
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August 14, 2007, 11:43:22 AM
by Stephen Taylor
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Profitable Marketing Programs (Part 1)
Profitable Marketing Programs (Part
1)
Deciding whether a
particular marketing program is
profitable to your bu
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0
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Stephen Taylor
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630
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August 14, 2007, 11:43:49 AM
by Stephen Taylor
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A Creative RIOT
A Creative RIOT
Relevant,
original and impactful: that's what
my friend Creative Director Jim Mountjoy
say
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0
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Stephen Taylor
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836
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August 14, 2007, 11:44:31 AM
by Stephen Taylor
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