Making the Sale When the Customer Wont Buy


Ever had a party online or offline, and had guests say "I love that item, but I can't afford it right now", or "It's so hard to decide, I want all of this!". This is a perfect time to sell all those items to your customer without them having to pay a dime.

If you aren't using this idea already, make sure to put it into action immediately. Have a gift registry form ready to point those customers to should they want extra items they simply can not buy right now.

What they do is fill out their information, special dates (Birthdays, Anniversary, etc), and the products they want. Then, they fill out names and contact information of relatives and friends they know they will be receiving gifts from. You contact the relatives, stating where you received their information and what's on the wish list you hold. Ask them if they would like a reminder before the special date, and which item they will be purchasing.

Simple eh? It's a win-win situation for everyone! You make the extra sale, the gift-giver knows they are buying a gift the other person wants (no guess work or wandering around a mall!), and the one receiving the gift is getting exactly what they wanted but couldn't afford.

This idea works easily both online and offline. Keep several forms handy if you are offline, so you can pass them out at parties or events (Pre-made forms available with the Direct Sales Success Kit). Online you will want to set up a page with an automatic form for your guest to fill out. For an example of an online form, visit: http://www.soy-wax-candles.com/gift-registry.html

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About the Authors: Kara Kelso & Anita DeFrank are two busy wahms, and the owners of Direct Sales Helpers. For more Direct Sales Success Tips, visit: http://www.directsaleshelpers.com/newsletter.html