12 November 2009 – The search is on to find the UK’s best Mummy Bloggers as Affiliate Window, part of Digital Window, announces that the Mummy Blogger Awards 2010 are now open for entries.

Mummy Bloggers from across the UK are encouraged to enter the awards which are being backed by a host of high street retailers. The categories to enter are: Craft ideas for kids, Top toys for tots, Parenting advice post, Shoe post, Best use of fashion photography, Blog name, Entertainment blog, Blog design, Must have toy for Christmas, Favourite magazine and Shopping advice.

Samantha Surry, head of communications at Affiliate Window: “A number of our merchant partners wanted to promote the excellent work that takes place in the Mummy blogger market and suggested that we work together to promote the best in the field. We are delighted to be in a position where we can reward the winners and help boost the profile of their blogs.”

To be considered for one of the categories, Mummy bloggers must register their interest by contacting Affiliate Window ([email protected]) with their name, address and blog name. The blogger will then be sent the relevant links and banners to be placed on their blog where they must be kept until the 28 February 2010. Once the links are live the Mummy blogger will automatically be put forward for consideration in their chosen category.

The winners will be announced in March 2010 and the successful bloggers will be presented with their awards and prizes.

Mummy blogger awards sponsors, prizes and categories:
• Mini Barratts will award £150 in Mini Barratts Vouchers and a feature in their fortnightly email to the best Craft Ideas for Kids blog post.
• John Lewis will give £200 in vouchers to the Top Toys for Tots Blog
• Boden will give £200 in vouchers to the Best Parenting Advice Blog Post
• Clarks will give £150 of Clarks vouchers to the best shoe blog post
• Kaleidoscope will give £100 in Kaleidoscope vouchers to the best fashion photo uploaded onto a blog
• GLTC will give Best Blog Name £100 in GLTC Vouchers and 3 runners up each get £50 each
• Zavvi is looking for the Best Entertainment blog post the lucky winner will win £150 in Zavvi Vouchers
• Marks and Spencer will award £150 in vouchers to the best blog design
• Debenhams will be giving away £150 in vouchers to the best shopping advice blog post
• Play.com will be giving away £150 worth of Play Vouchers to the first blog to mention Go Go Hamster: Pipsqueak! (hotly tipped to be this year’s must-have toy for Christmas)
• NatMags will give a prize bundle worth £150 away to whoever does the best blog about their favourite magazine
• Affiliate Window will give the first 20 mummybloggers to put up all links £25 cash each; you need to click each link yourself as soon as they are live on your blog to be sure they are working

For more information on the Mummy Blogger Awards, contact Lisa Chaikin on 0207 553 0333 or via email at [email protected]