Powerful real-time data reporting and analysis tools for service-businesses

    Arming SMBs to make the most of their customer, booking, sales & staff data

    Available now to all new and current BookingBug users

London, November 07, 2012 – BookingBug, the flexible online scheduling and appointment platform for all business types, is today announcing the launch of BookingBug Insights, a comprehensive suite of data analysis and reporting tools to give its customers the power to easily analyze their business information to better understand, manage and grow their businesses.

Online appointment specialists BookingBug developed Insights to give SMBs taking bookings and scheduling appointments online a set of tools to delve into and make sense of their customer, booking, sales, membership and payment data over time, in ways that simply haven’t been possible before. With a series of pre-configured and customizable charts and reports, businesses can drill down into their data in real-time and use it intelligently to help operate more efficiently and steer decisions when it comes to growth and investment.

BookingBug Insights now comes included with all BookingBug plans and is available today to all new and current BookingBug users.

“In this increasingly competitive landscape, businesses of all shapes and sizes need to continue to innovate to stay ahead,” comments Glenn Shoosmith, CEO and co-founder of BookingBug. “We have built BookingBug Insights to empower small and mid-sized businesses to do just that - by giving them access to the kinds of powerful, flexible data analysis tools that have previously only been within reach of larger enterprises.”

“In our experience, service businesses no matter how small accumulate vast amounts of data about their customers, booking patterns, service trends and much more – yet often fail to use this valuable information to the broader benefit of their business. From beauty salons, to driving instructors, and sporting facilities to cookery courses, service businesses of all sectors and sizes can now access sophisticated business analytics to help them better understand and scale their business.”

Experts in online scheduling, BookingBug believes that all businesses, from sole-traders up to the largest of enterprises should be armed with the tools to operate and scale as efficiently as possible. Insights is BookingBug’s latest offering in its mission to give SMBs access to the tools to help them compete on a professional level at a price-point that is within reach of even the smallest of businesses.