The Innovation Guide for business leaders, managers and new product developers, 'The Innovators Toolkit: 50+ Techniques for Predictable and Sustainable Growth' is now available.

15 January 2009 - Growing a company isn't easy -- and it's even more difficult to do on a sustainable basis if you don't have a system for innovation built into your organization. Breakthrough Management Group International (BMGI), an internationally recognized leader in performance-improvement systems, has released its newest title on one of today's hottest business topics, Innovation.  The Innovators Toolkit: 50+ Techniques for Predictable and Sustainable Growth, by BMGI CEO David Silverstein, BMGI Chief Innovation Officer, Dr. Phil Samuel and business author Neil DeCarlo is now available.

Silverstein and BMGI chose this topic because it is one of the hottest issues in business today.  "When approaching innovation in a systematic manner, the reader's digest version won't work, that would be like trying to build a house without the blueprints.  You need the details, a pragmatic and hands-on roadmap for successful innovation projects, as well as a high-level overview of the guiding methodology.  EVERYONE has problems to solve and this book will help you find innovative solutions to everyday problems."

The Innovator's Toolkit explains more than fifty fundamental tools and concepts that anyone involved in innovation should be familiar with -- especially methods and strategies for creating new products, services and business models.  This book is written in an easy-to-use reference format that helps readers understand why, when, and how to apply each tool.

Dr. Philip Samuel, Chief Innovation Officer for BMGI says, "Many books on innovation fall into two categories: creativity enhancement and strategic innovation.  The Innovators Toolkit fuses innovation tools and techniques and is organized around a four-step innovation methodology -- define, discover, develop, and demonstrate -- it takes readers through problem identification, then flows into idea generation, idea selection, and, finally, idea implementation."    The Innovator's Toolkit is the first book of its kind that:
    -- Provides a step-by-step process to drive organic growth through innovation.
    -- Establishes a needed clarity around what and how to engage in the process of innovation.
    -- Offers a practical framework for making innovation predictable and sustainable in any organization, with techniques -- from basics like "imaginary brainstorming" to "axiomatic design."
    -- Is organized around a four-step innovation methodology -- define,  discover, develop, and demonstrate -- that takes readers through  problem identification, then flows into idea generation, idea      selection, and, finally, idea implementation.
    -- Includes free downloadable forms and templates.

BMGI's CEO Silverstein says his desire to write this book came from his passion to help individuals and organizations who seem to be frustrated by innovation. "People are struggling with implementing innovation. We wanted to develop a relatively straight forward, easy to learn, and repeatable method and set of tools to ensure people would innovate.  This book does exactly that."

Published by John Wiley & Sons, The Innovators Toolkit is available wherever books are sold, including Amazon.com, Borders and Barnes and Noble.

Additional information on The Innovators Toolkit can be found at http://www.innovatorstoolkit.com