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+ Techno World Inc - The Best Technical Encyclopedia Online! » Forum » THE TECHNO CLUB [ TECHNOWORLDINC.COM ] » Techno News
 ClickSquared Features SaaS Cross-Channel Marketing Hub at Gartner’s Customer Str
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Author Topic: ClickSquared Features SaaS Cross-Channel Marketing Hub at Gartner’s Customer Str  (Read 356 times)
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•         ClickSquared to showcase its Cross-Channel Marketing Hub - Stand S4
•         Company recently recognised in MCCM Magic Quadrant
•         Whisky tasting highlighting Highland Park whiskies

London, UK and Boston, MA, June 11, 2012 - ClickSquared, a leading global provider of SaaS marketing software enabling companies to engage intelligently and effectively with their customers, will be demonstrating the full capabilities of its Cross-Channel Marketing Hub at the Gartner Customer Strategies & Technologies Summit in London 11-12, June.

Celebrating 30 years of the acronym ‘CRM’ at the Gartner Summit, ClickSquared will demonstrate their campaign management, business intelligence, customer analytics, and social media capabilities to assembled senior executives from sales, marketing, IT and customer loyalty functions.

The company was recently recognised by Gartner, Inc., in its “Magic Quadrant for CRM Multichannel Campaign Management” independent research report.

ClickSquared’s SaaS Cross-Channel Marketing Hub, more simply known as the Hub, allows marketers to consolidate and manage multi-dimensional customer data, easily analyse and visualise that data, develop cross-channel marketing campaigns with an intuitive drag-and-drop UI and deliver relevant offers and messages across their customers’ preferred channels. ClickSquared’s Hub includes clickSOCIAL, a collection of 14 ready-to-deploy social apps for Facebook and Twitter which allow marketers to better engage with their customers, generate newsfeed stories to build brand awareness and grow their fan base, and convert anonymous fans and followers into their direct marketing programs, and clickSCORE, in-database “always on” industry-specific predictive and descriptive models.

“This year’s summit celebrates three decades of companies using technology to get closer to their customers,” said Dan Smith, senior vice president of marketing. “We’ll be participating in the celebration and showcasing our Cross-Channel Marketing Hub at the event. The Hub enables organisations of all sizes to build stronger relationships with their customers while lowering the cost of technology ownership and delivering the fast time to value and capacity on demand advantages of the cloud.”

ClickSquared has helped some of the world’s best known brands achieve marketing success. At the Summit, the company will be hosting a whiskey tasting featuring whiskies from one of its well-known clients, Highland Park Whiskies, one of the best whiskies in the world.”

About Gartner Customer Strategies & Technologies Summit:
Taking place 11 and 12 June at the Lancaster London Hotel, Lancaster Gate, London, the Summit delivers leading-edge insights into the latest customer strategies and technologies, how these strategies and technologies affect customer relationship initiatives and how to manage the organisational and cultural changes that are required for successful projects. Designed for both business and IT CRM leaders interested in sales, marketing, customer service and customer experience, the Summit helps organisations to maximise the potential of their CRM initiatives.

About ClickSquared:
ClickSquared is the leading global provider of SaaS marketing software, enabling companies to engage intelligently and effectively with their customers across email, social, mobile, direct mail, survey, and web channels.   

With ClickSquared, marketers can design, execute, and automate highly dynamic cross-channel campaigns and analytics-driven marketing programs to acquire new customers, increase cross-sell, reduce attrition, grow revenue and drive brand loyalty.   

ClickSquared’s cloud-based Cross-Channel Marketing Hub and value added services provide fast time-to-value, capture marketing efficiencies, deliver high ROI and create lasting value for organisations of all sizes.   

ClickSquared has helped to build some of the world’s best known brands including ARAMARK Parks and Destinations, The Boston Celtics, Capital One Bank, Miami Dolphins, Dr Pepper Snapple Group, Four Seasons Hotels and Resorts, Greyhound, HomeAway, Hyatt, Lenovo, The Leading Hotels of the World and Santander.

ClickSquared has offices across the United Kingdom, including its European headquarters in Middlesbrough, as well as offices throughout the United States. For more information, call +44 (0)20 7107 2260 or visit http://clicksquared.com/ or via the links below:

Twitter: www.twitter.com/clicksquared
Facebook: www.facebook.com/clicksquared

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