Switzerland, September 25th, 2012

CustVox are one of the innovators in the emerging Customer Experience Management (CEM) trend. The CustVox VoC Hub is recognized as one of the leading CEM tools available. CustVox is now attempting to educate companies about the importance of CEM, and has just released a free white paper, which outlines a framework for deploying CEM in the enterprise.

As an emerging technology, CEM is often misunderstood, or entirely overlooked by businesses that are seeking a way to extract more value from their customers. There are few resources for decision makers to evaluate Customer Experience (CE) and its possible effects upon the business, and there is little free advice available. However, this situation is about to change, as one of the leading CE solution providers steps up to the challenge of educating companies in the value of CEM, and the process of deploying it as an effective business practice.

CustVox, one of the most innovative CE solution providers in the marketplace, has taken note of this shortfall of readily available, accurate information, and has published an entirely free white paper that aims to provide companies with a basic framework for adopting CEM across the enterprise.

This new white paper published by CustVox takes the companies standard CEM framework, which has been adopted successfully by a number of large international companies operating in a wide range of industry sectors in past, and presents it in an easily understandable and entirely free manner.

CustVox is the only CE solution provider that supplies consultancy and technology based solutions based upon this mature and proven CEM framework. The framework is designed to guide companies from their first steps in CEM, through to the full adoption of CEM as a companywide work ethic. By following the CustVox CEM framework closely, the target company will be able to capture a holistic view of the Voice of the Customer (VoC), interrogate this view, and produce actionable business insights based upon the customer feedback data accrued.

CustVox is populated by some of the leading experts in CEM, data mining and intelligent data analytics, and are in a position to assist every enterprise in realizing their CEM goals, and ultimately boosting the bottom line.