London, UK 19 November 2009- JCA, provider of media management services to the digital, TV and film industry, today launched a fully integrated web portal for CAKE Entertainment, the award winning London-based kids and family entertainment specialist. Managing the IP for animation and live action production companies on an international basis, CAKE will be using the portal’s screener service and final broadcast file delivery mechanism to achieve faster and more cost effective delivery of content to the market.

Fully integrated into CAKE’s existing website, the portal enables instant viewing of screeners on clients’ desktops. The functionality has been designed specifically to accelerate the sales process and enable CAKE to reach new markets. The portal is the latest solution provided by JCA to CAKE, and follows a touch-sensitive screener system that was developed for CAKE’s stand at MIPCOM in association with OTV, where CAKE won the most viewed screener award for their property, Angelo Rules.

Genevieve Dexter, partner and commercial director at CAKE, commented: “JCA’s solution will make it easier and more cost effective for us to quickly get our content in front of decision makers. The portal integrates seamlessly with our existing technology, while giving us greater control and allowing us to deliver all our properties digitally.”

Simon Kay, managing director at JCA, said: “Having worked with CAKE for 4 years we are delighted to be able to play a part in its continued success and look forward to being able to develop and deliver solutions that will keep CAKE one step ahead.”