Multiple instances enable rapid deployment of SMS services and greater ROI

Barcelona, SPAIN, 15th February 2010 -  Jinny Software, a leading global supplier of messaging and media platforms to mobile network operators, today announced that a leading telecoms supplier has selected the Jinny SMSC to host multiple wireless carriers from a single platform across the Americas (North, Central, South America and the Caribbean). The deal also sees the conclusion of a comprehensive supplier agreement between the supplier and Jinny Software.

The platform, which will be based at a data hosting centre in Texas, USA, was selected for its ability to support multiple wireless carriers in several countries across the Americas region. Its capability to distribute ‘demand-based’ capacity among the various instances on a single SMSC and its excellent scalability to support the growth of the various wireless networks into the future, were also key to this success. The platform will initially support WCDMA networks currently being rolled out across the region but all technology types can be supported.

The solution enables the supplier’s local wireless carrier clients to provide SMS services to their subscribers, offering them the ability to manage SMS service subscriptions, billing and customer support without the carriers having to go to the expense or complexity of installing the system in-house.  This offers a faster time to market in introducing text messaging and it ensures reduced cost of ownership with greater flexibility. The supplier needed a product that was robust, feature rich, highly scalable and capable of supporting several carriers from a remote location with an individual instance per carrier.  Jinny’s SMSC was an excellent fit for the needs of their clients and that of their hosting centre requirements.
 
Fintan Supple, Americas Regional Sales Director at Jinny, added, “We are delighted to announce this latest strategic win, which bolsters our position in the Americas market. The selection of our messaging platform for the specific requirements of a hosted environment is testament to the flexibility of our solutions.”