Kognitio DaaS Seminar: Beating The Credit Crunch With ‘On-Demand’ Data Warehousing & Analytics

Kognitio, KXEN, Segmetrix and Monash Research to Present in London

BRACKNELL, UNITED KINGDOM — 7th November 2008 — Kognitio®, a leading global provider of business intelligence (BI) and data warehousing solutions, today announced a new seminar aimed at helping organisations weather the current economic climate and become more flexible and agile by adopting the latest delivery model for data warehousing technology: DaaS™ or Data Warehousing as a Service. Taking place in London’s Canary Wharf on 11th December, the event will feature speakers from Kognitio, KXEN, Segmetrix, and Curt Monash of Monash Research.

Aimed at CEOs, CTOs, CIOs and data warehousing professionals, the seminar will discuss how DaaS allows businesses to gain actionable intelligence from their data without the need for the million-pound upfront investments in hardware, software and services that are associated with traditional on-site data warehouses. Featuring practical technology demonstrations as well as presentations, the seminar will show how:

•   users can be up and running in just days, not months;
•   analytical performance will be at least 40 times faster than with other databases;
•   unlimited data warehousing performance can change a business.

The ability to gather, store and analyse corporate and customer information is key to businesses looking to stay one step ahead of the game and with DaaS, challenging times need not become a hurdle in the achievement of this objective. The ‘on-demand’ delivery model offers strong benefits such as immediate (CAPEX) and ongoing (OPEX) savings, and the availability of the latest developments in data warehousing technologies.

“The ‘on-demand’ delivery model is becoming more and more widespread and is pervading applications, software, services and technologies. Why would I spend millions that I do not have on deploying a solution in house when I can achieve the same results by only paying for what I use? It just doesn’t make sense,” said Roger Llewellyn, CEO at Kognitio. “With our DaaS seminar we will show our delegates that they can continue to adopt the latest data warehousing technology without spending six-figure sums upfront and yet more on support and maintenance. DaaS is the data warehousing answer to the credit crunch.”

The seminar will feature the following speakers:

•   Curt Monash, Principal Analyst, Monash Research
•   Roger Gaskell, CTO, Kognitio
•   Amr Hassan, CEO, Segmetrix
•   Dr Stuart Clarke, Senior Consultant, KXEN

Throughout the seminar attendees will learn about:

•   data warehousing technologies options and how they can deliver results without costing the earth;
•   instant gratification – deploying a data warehouse architecture in just 48 hours;
•   performance to burn with scalable architectures – fast!
•   a range of different pricing and cost models;
•   developing their last ever data mart;
•   rapidly extracting valuable information from their data.

In addition, an optional workshop will take place in the afternoon, where in a series of round table discussions Kognitio, Segmetrix and KXEN will offer further information around DaaS. Attendance is free. More information can be found at www.NoCapEx.com