Agreement Will Advance eBook Solutions for Publishers, Catalogue Marketers and Retailers
LONDON, UK and SUSSEX, WI, USA –
Quad/Graphics, the largest privately held printer in the United States, and
YUDU Media, the UK’s leading provider of
eBooks and a major supplier of
online magazine subscriptions, have entered into a partnership agreement.
Under the agreement, Quad/Graphics has become a minority shareholder of YUDU Media and will add YUDU’s digital publishing solution to its range of products, enabling Quad/Graphics to provide publishers, catalogue marketers, retailers and advertisers with innovative solutions that connect print and online channels.
The partnership will also facilitate YUDU Media’s expansion into the U.S. market.
Joel Quadracci, President & CEO of Quad/Graphics, says, “We are excited by the potential which our partnership with YUDU Media has to benefit our clientele, who are increasingly using multiple communication approaches to build their businesses.”
Quadracci continues, “digital publishing does not replace ink on paper, but rather enhances it. It’s a multi-channel world and we aim to be at the forefront of bridging the print world with the electronic world to create even more value for our clients and their customers.”
Richard Stephenson, CEO of YUDU Media, says, “This is a key moment in YUDU Media's history. Not content to rest on our laurels of being the UK's leading digital publishing specialist for magazines, catalogues, books and newspapers, our partnership with Quad/Graphics will allow us to expand aggressively worldwide, especially in the fiercely competitive US market.
Stephenson continues: “Quad/Graphics is the perfect partner not least because, just like YUDU Media, the company is privately held. This will allow both companies to move forward with a long-term plan, not a short-term ‘crash and burn’ venture capital strategy which many of our competitors suffer from.”