Sales Force Automation Report Evaluates Vendors and Trends in the Consumer Goods Industry
LONDON (15 December 2008) – StayinFront, Inc., a global provider of enterprise-wide customer relationship management (CRM) applications, decision support tools, data services, and eBusiness systems, today announced that it was rated ‘Positive’ in Gartner’s November 2008 MarketScope for Sales Force Automation in the Consumer Goods Industry[1].
The criterion for inclusion is at least $5 million in consumer goods sales force automation revenue specific to one or more five key sales processes.
“We are honored to have been evaluated in this year’s MarketScope for Sales Force Automation in the Consumer Goods Industry report,” said Thomas R. Buckley, CEO, StayinFront. He continued, “Our expanding presence in the consumer goods sector includes engagements with many of the world’s leading consumer goods companies, such as Advantage Sales and Marketing, Pernod-Ricard and McKee Foods, among others. These organizations are benefiting from StayinFront CRM’s flexible architecture and rich industry-specific features.”
StayinFront Consumer Goods is a cost-effective, flexible solution for sales force automation and enables companies to leverage their field force investment to enhance account selling and retail execution. With actionable Analytics, StayinFront Consumer Goods provides management teams with visibility at the retail level, enabling real-time review and action.
[1]The MarketScope is copyrighted 2008 by Gartner, Inc. and is reused with permission. The MarketScope is an evaluation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the MarketScope, and does not advise technology users to select only those vendors with the highest rating. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
