Core Facts
•   Toshiba has today made a sneak preview available of its latest advertising campaign - ‘Space Chair’   
•   Created by Grey London ‘Space Chair’ builds on the phenomenal success of 2008’s record breaking ‘Timesculpture’ ad campaign and has once again been filmed using Toshiba cameras
•   The ad underlines Toshiba’s commitment to redefining boundaries and leading innovation
•   Consumers can see more on television on 16th November, 2010, or by visiting Toshiba’s YouTube channel at: http://www.youtube.com/uktoshiba     

Boilerplate Statements

About Toshiba
Toshiba is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning information & communications equipment and systems; digital consumer products; electronic devices and components; power systems, including nuclear energy; industrial and social infrastructure systems; and home appliances.

Toshiba was founded in 1875, and today operates a global network of more than 740 companies, with 198,000 employees worldwide. Visit Toshiba's web site at www.toshiba.co.jp/index.htm

About Grey London
We are 200 people, drawn from different marketing and media backgrounds, working together in a wonderfully open environment in Holborn, London. We do the lot: multi-channel, integrated, online, offline, above, through and below the line for a wide range of clients including Ryvita, P&G, GlaxoSmithKline, IPC Media, the British Heart Foundation, Dairy Crest and Toshiba.

We don’t believe in agency positionings. We do believe in making our clients both successful and happy. We believe we're better than most agencies at listening to what clients really want. Which means we're better at understanding the problem and getting to the most exciting and effective answer.