Moscow, 17 August 2012 – Avaya, a global provider of business collaboration and communications solutions and services, together with its Gold Partner, Step Logic, have opened an Avaya Elite R6 contact centre for 18 operators in the Russian Federation Ministry of Education and Science.

The implementation of the call centre has enabled greater public access to resources such as school enrolment in kindergartens and higher education establishments through a multi-line telephone.  Thanks to the introduction of an interactive voice response (IVR) system, typical queries from members of the public are now automatically redirected to the automated system, reducing the workload of contact centre operators, which enables them to devote more attention to assisting members of the public whose queries are more complex.  A similar automatic incoming call redirection system optimises the use of existing resources and significantly reduces costs.

It has also become possible to effectively control the quality of service offered to the public and to react quickly to complaints thanks to the introduction of a call recording system.  This innovation improves public trust in the structure as a whole, as well as in its various departments. 

"The state sector today is becoming a promising new niche in the call centre market and we’re attempting to apply all our experience in setting up commercial call centres to securing our leading positions in this area.  This project has been significant for us and we have gained invaluable experience in establishing a modern call centre in a state organisation.

"The solution was implemented by qualified partner, Step Logic, who began with an audit of the existing system and identification of the client's requirements, prior to setting up a fully-functioning call centre built on the Avaya solution. “ Additionally, Step Logic developed specialised add-on software for APM operators and APM contact centre supervisors working over the Avaya infrastructure, which allows the collection of all necessary statistical information on public calls, to fill in and transfer caller details to other operators, as well as giving supervisors options for flexible call centre management.

"The project was completed in three and a half months from the moment the audit was finished to the handover to the client," noted Nikita Kochergin, Head of Voice and Video Solutions at Step Logic.

"The implementation of the Avaya Elite R6 contact centre is an excellent solution for modernising the state sector," said Dmitri Ibragimov, Avaya customer manager. In addition to the contact centre, Avaya has integrated "voice" solutions for interactions between the public and state bodies, as well as state-of-the-art methods of communication: SMS, e-mail, chat, social networking sites, with a single queue and a single standard of service.  During periods of high traffic in the contact centre (For example, entrance examinations, amendments to legislation etc.), members of the public now have the option to request a return call from an operator at a time convenient to them to avoiding lengthy queuing times.