For those who want to be among the throng who are rushing to send out their greeting cards via every possible types of mail service, then online greeting it is.
Although this is a wise choice, it is important to note that there are some things that should be considered first before opting to go HTML. There are many cases where the texts do not appear the same from one computer to another.
Also the images that you have put into them may seem messy or cluttered. Besides, loading time will become an impossible task if there are a large number of images used in the greeting.
Here are some thoughts about HTML email that may help you decide to go or go against HTML email:
1. Email is probably the most spammed way of technological communication. With everybody already going online and trying to market anything and everything under the sun, this is understandable.
2. Most security issues and virus breakouts are caused by email or messaging software and users who do not know better than to click a link or run an attachment. Enough knowledge and understanding on the things that needed to be done is the solution to these.
3. The display size of email programs is totally unknown. Take note that nobody is opening emails full screen by default.
4. Multipart emails, embedded images and HTML, might be filtered out as spam or possible virus threats. And putting on some notice or sign about the fact that you are sending a greeting card is not a guarantee also. They might dismiss it as a stunt.
5. Different email clients support CSS/HTML to different degrees. This is in addition to online email clients like gmail, yahoo or hotmail. It is a bit like frustrating to make everything perfect for about 20 different browsers.
6. Multipart HTML email can get quite big. Your recipients may not have the needed patience to wait for the page to open.
Think about these things first. Do you want to spend a lot of time on something that is very likely not to work out and spook your clients or wish them during occasions?
The solution for maintaining contact with your clietns through special occasions? Host your ecard on a server, send them a link.
Then you will know that the email will arrive and not cause warning lights to go on and you draw visitors to your site to boot.
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