How to Increase Traffic When Your Promotion Budget is Tiny
Writing articles for your site and for the use of others, is asimple proven way low cost way to get more traffic.
Articles can be used for all subjects and just like newspapersand magazines, is a recognised way of sharing information.
Articles a low cost way of promotion but they do take timewhich can pay you back year after year for your efforts.
Most people tend to think that they can't write well. It'snothing more than sharing helpful information that you havelearned. For example the idea of this article is to help formatyou thoughts and then the best way to format it best for users.So lets get started.
1. Firstly you need to choose who is your target market. Who isyour article for and why would they find it helpful?
Example: "Home business websites who are looking for low costtraffic"
2. Choose the purpose of you article. Why are you writing it?How will you use it? This will help guide the content of it.
Example: "Provide an article for distribution, which otherwebmasters/ezine owners can use creating links back to my site,and subscribers to my ezine"
Always keep the purpose of the article in mind, which will helpyou keep on track with your content.
3. Article Subject -What are you going to write about? Whatsubject? Use other articles you have seen or experiences youhave had for ideas.
Example: Using articles for low cost online promotion
From the subject you have chosen you need to create a headlineof sorts- some thing that makes people want to read it. Createcuriosity and use emotion.
Example: How to turn words into free traffic for your site
4. Format Outline -This is when you decide the format of yourarticle, just like you were taught at school.
a. Introduction - An outline of what you are going to discussand why.
b. Main body - Points you are going to cover including anyreferences to helpful sites or site involved in what you learnt
c. Conclusion - What resulted and how it worked or it didn't.What could you do differently next time.
d. Resource box - Normally a link to your site, informationabout your site, about you. Here is good article on resourceboxes:
http://digitalawol.com/box5. Checking - At this stage you should have the outline of anarticle. You need to get someone else to read it over, spellchecking it, making sure the information flows well.
I also recommend leaving it overnight before using it. It givesyou a chance to re think it.
6. Online formatting - If you intend to make your articleavailable to ezine owners, then you need to make sure it isformatted correctly and easy for them to use. The standardaccepted format is 65 Characters wide- in plain text.
Most people us Microsoft word for word processing so you willneed to re-format by using a program such as Note Tab lighthttp://www.notetab.com/ (no cost) which will format yourarticle correctly.
One thing you will also need to do is ensure you only haveparagraphs of 4-5 lines otherwise it creates a "mental block"for the reader, and becomes too hard to read online.
So now you have a formatted, helpful article ready for youruse. The last thing you need to keep in mind is that you need toprovide helpful, well-researched information. A full-page ad foryour site will not do you any good and will get deleted quickly.
Try to write from your own experiences and it will come acrossas real and very readable.
My next article will cover getting the information out thereand working for you.
You can get the next article by subscribing to our ezine. Itwill surprize you find out that there are places you should NOTpost your article, as they may not help your business.
Need more visitors to your web site and no more BS? Paul Easton is the editor of Power Promotion Plus. Learn how toincrease traffic on a budget. Signup now and get your 3 gifts:
1.Free Meta Tag Software -2.Unofficial Pop Up Windows CrashCourse -3.Affiliate Marketing Plan Builder - A step by stepguide to a successful affiliate marketing program.
http://www.CreateToolbar.com/(This article is available for reprint simply by adding theabove Bio and no changes are made to the article or its content)
